Einhell company building with employees symbolizing growth and success.
Einhell company building with employees symbolizing growth and success.

We Are Einhell

Cordless excellence

Since 1964, we have been turning the power tool market on its head and writing our own success story. What began as a bold idea is now our clear ambition: more than 2,700 experts behind the power lifestyle platform, active in over 100 countries, work every day to develop tools and equipment for garden, leisure, cleaning and pumps that are not just good – but uncompromising, powerful and built to last. Quality you can feel. For more than six decades, we have been driving innovation and shaping the future of DIY and professional trades.

As battery pioneers, we set new standards – most recently with our IP57-certified SEALED battery technology. With our PROFESSIONAL range, guided by the motto “More Power for Professionals”, we stand alongside tradespeople and commercial users as a reliable partner.

What Inspires Us

2.700+
Employees Worldwide
50+
Subsidiaries
100+
Countries
350+
Power X-Change Tools
CEO Andreas Kroiss stands in front of the stairs in Einhell World wearing a dark suit.

Vision

At least one Power X-Change (PXC) battery in every household, garden and workshop.

Mission

We offer our customers cordless freedom for all applications in the home, garden and workshop – wherever they want to be independent, mobile and flexible.
With the most comprehensive Power X-Change battery platform, we enable millions of customers worldwide to bring their projects to life with cordless power, enjoyment and enthusiasm.

Einhell Nordic A/S

A great story, told briefly

Einhell Nordic A/S was established in 2018 and covers the markets in Denmark, Sweden, Norway, and Iceland. The company is owned by Einhell Germany AG and is based in Risskov, Denmark, where both the head office, service department, and showroom are located.

Today, Einhell Nordic A/S has approximately 20 employees across Denmark and Sweden. From our head office in Risskov, we manage all core functions including sales, service, marketing, administration, purchasing, and logistics. In Sweden, we also have employees responsible for sales and service for our Swedish and Norwegian customers.

Our mission is clear: We aim to bring cordless flexibility and freedom into people’s homes, gardens, and workshops. With our comprehensive Power X-Change battery platform and wide product range at competitive prices, we strive to become one of the leading players in the Nordic power tool market and inspire even more people to bring their DIY projects to life with freedom and enthusiasm.
 

Einhell NO Timeline:

  • 2018: "Einhell Nordic A/S" established
  • Covers the Nordic market
  • Current: 30 employees